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Advertising Opinions > Optimization Tools > BetterPPC

BetterPPC
BetterPPC.com is a Google AdWords testing and optimization service designed for Google AdWords customers to increase their profits by improving online pay-per-click advertising campaign performance. Google AdWords customers are encouraged to test variations in copy for their AdWords ads and tests are conducted to find the best performing ads.
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BetterPPC
Author : Admin   PostFri Apr 14, 2006 7:08 pm   
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BetterPPC is build upon the idea that you can increase effeciency through ad testing and optimiation. Here is what they say on their site:
Quote:
Scientific ad creative copy-testing service for search engine marketing campaigns. Efficiently test many different combinations to identify the most profitable ads. Guaranteed performance increases or your money back!
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Impressive
Author : MarketingGuru   PostTue May 09, 2006 2:22 pm   
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I just finished a test with BetterPPC. While I did not see the type of results I was looking for (increased click through rate by a few percentage points) I was impressed with the concept and the technology.
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