Username:
Password:
Forgot Username or Password
|
Register
Advanced Search
My Profile
|
Log in to check your private messages
|
Register
|
Log in
|
Tell a Friend!
Ad Networks
Paid Search Marketing
Search Engines
Local Search/Directories
Keyword Research
Bid Managers
Optimization Tools
Search Optimization
Shopping
Affiliate Marketing
Email Marketing
Analytics & Tools
Archive/Other
Advertising Opinions
>
Bid Managers
>
Dart Search by DoubleClick
Dart Search by DoubleClick
DART Search technology
Find reviews and opinions on
Dart Search by DoubleClick
Opinion
Dart Search by DoubleClick
Author :
Admin
Fri Apr 21, 2006 6:43 pm
Rating :
Dart Search by DoubleClick
Dart Search Looks Promising
Author :
dmeri
Tue May 09, 2006 1:52 pm
Rating :
The Dart Search managment tool looks promising, though there are no demos or screen shots on their site. Dart Search promises (from sales material):
? One interface for campaign management and view actual clicks per search engine, click costs and average keyword position.
? Monitor campaign performance with ease: Tracking tags are generated automatically, providing
sophisticated, flexible reporting and analytics.
? Total bid management: Purchasing keyword ads across search engines with the centralised management console; includes automatic management of bids and placements against cost-per-click and ROI metrics.
? Skilled search engine experts at your service: DART Search gives you access to DoubleClick's
dedicated search experts, managers of search engine programs since 2000, now with hundreds of
thousands of keywords under management.
? Full integration for a single view of your online spend: Easily track a search program alongside your
other online advertising.
The sales material does not provide any description of the bid managment tool (rule based bidding?).
Page
1
of
1
Jump to:
Select a Category
Ad Networks
----------------
Full Service Networks
Behavioral Ad Networks
Contextual Ad Networks
Paid Search Marketing
----------------
Search Engines
Local Search/Directories
Keyword Research
Bid Managers
Optimization Tools
Search Optimization
----------------
Search Engines
Blogs & Forums
Tool Sets
Free Linking Programs
Paid Linking Programs
Shopping
----------------
Comparison Sites
Local Shopping
Affiliate Marketing
----------------
Affiliate Networks
Tools
Email Marketing
----------------
Publishers & List Providers
Email Service Providers
Analytics & Tools
----------------
Analytics
Creative Testing Tools
Click Fraud Monitoring
Ad Serving
Archive/Other
----------------
Newsletters/Ezines
Education Lead Generation
Podcasts
Industrial Search
Statistics & Research
Careers & Jobs
Business Directories
About Us
|
Contact Us
|
Site Map
|
FAQ
|
My Profile
|
Log in to check your private messages
|
Log in
Copyright © 2006 - Advertising Opinions - All Rights Reserved.